Why Atlanta is Our Public Relations Paradise
Despite the current traffic trends and unpredictable weather, The Burnette Agency couldn’t think of a better place to plant our roots than Atlanta, Georgia. The empire city of the South is currently among the nation's fastest-growing metro areas, and it's easy to see why.
A critical component of start-up success is the talent within the company. Finding the right people to get the job done can be a near impossible task. However, being in Atlanta makes recruiting a tad bit easier. Atlanta is home to several nationally ranked universities, including Georgia Tech, Emory University, SCAD, Georgia State University, and The Art Institute of Atlanta. Many of the graduates of these top academic institutions end up residing in the area, giving a start-up like The Burnette Agency access to dozens of potential recruits for our team.
There is always something to do, someone to meet, or somewhere to go in Atlanta. Each week there’s a new store, a new restaurant, or a grand opening on The Westside. When you live in a city with such a lively events scene, a public relations agency such as ours are given plenty of opportunities to grow our personal network and brand awareness.
Networking is an important aspect of building up a good reputation for our brand and our clients ultimate success. So it certainly helps The Burnette Agency that we are located in a city that is groomed from so much potential growth. A big city like Atlanta has opportunities waiting for us around every corner, and as communication professionals it is our job to seize them.
Atlanta is home to many large corporations and the media is influential and globally renowned. It’s a fact that a considerable amount of Fortune 500 companies already call Atlanta home, including Coca-Cola, Delta, Home Depot, UPS, and Chick-fil-a. But what many people fail to realize is the metro-Atlanta area has over 120,000 small businesses ventures - or as we see them, potential new clients! Additionally, newspapers, publishing houses and major television studios are all within our reach. The surrounding businesses within Atlanta make our job as communicators THAT much easier.
The truth is, if you want to be successful in PR, you will find a way to get to that dream job regardless of your location. Every town has their own unique opportunities and perks to highlight. But, the direct access to key industry leaders, young talent and potential new businesses make Atlanta our public relations paradise.
If you are looking for help with your social media efforts and want assistance in public relations, please don’t hesitate to reach out! We love helping our clients build brand awareness and be creative with their marketing ideas. Just send us an email at info@theburnetteagency.com or give us a call at 404.850.2081 for help with your communications needs!