Here at The Burnette Agency, we try to see the silver lining in every situation. In this case, COVID-19 has left almost everyone quarantined to their homes, but thankfully, we are living in the midst of a digital era. People and businesses have the ability to use online platforms to reach their customers and friends and its for this reason, now more than ever, that you should utilize your graphic designer.

We know graphics and illustrations are flooding your timelines, but it’s important for your business to send a message to your clients that say you are here for them and are doing everything you can in light of the situation. Task your designer with creating some powerful illustrations that demonstrate symptoms of COVID-19 or how your business is taking precautions. These will not only catch your consumer’s eye, but they will be informational and comforting to your client.

A great way to utilize your designer during this time is through email marketing. If you are lucky enough to be able to sell your products or services online, you should take advantage of this opportunity to really connect with your consumer digitally. By sending out email campaigns, you can create a direct line of communication between your consumer and your business. It’s important, now more than ever, since we are in a period of time where social interaction is very limited. You can also work with your designer to create Facebook posts, Instagram posts, and stories. This is a very personal way to stay in touch. Your customers will appreciate the lengths you are going to connect with them and how you are handing the situation.

Thankfully, graphic designers have the ability to work remotely. This should allow your business to utilize your designer and keep regular contact with your consumer, all while keeping safety measures in place!

If you are reading this and wishing you had a graphic designer, you are in luck! Here at The Burnette Agency we handle branding, websites, logo development, marketing, and more. We would be happy to assist you and work with your individual needs. If you are interested in finding out more information, please don’t hesitate to reach out! We’d love to hear from you! You can reach The Burnette Agency by email at info@theburnetteagency.com or give us a call at 404-850-2081.