The great thing I love about Instagram is that you can post videos on your story right then and there versus YouTube which takes editing and uploading. Think about all the time you have lost when you are editing and uploading a video to your companies YouTube. Imagine the target audience you missed, new opportunities, and the chance to meet new people.
New Instagram Story Features
The story feature on Instagram has made some minor changes, which will make the app's various Stories tools - including GIFs, Countdown Stickers and Polls - easier to access and apply, direct from the main bar. Stories have become an incredibly important part of Instagram marketing strategy, therefore it’s important to keep up with all the latest updates!